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BUSINESS PLANNING

Turn Your Writing into a Sustainable, Profitable Business. Strategic financial planning, launch budgeting, and long-term growth mapping built exclusively for authors and creative publishers.

Publishing a book is easy. Building a profitable author career takes a plan.

Many authors start out with passion, but quickly run into the business realities of modern publishing:

  • Unpredictable Income Drops: Rollercoaster royalty months that make personal and business budgeting feel like a guessing game.

  • Launch Spend Anxiety: Not knowing how much to invest in cover design, ads, ARC distribution, or audiobooks—or whether you'll recoup the investment.

  • Scaling Bottlenecks: Deciding when to transition to a full-time author, hire virtual assistants, start an imprint, or set up an S-Corp.

  • Lack of Direction: Feeling overwhelmed by high-level financial decisions without a clear roadmap for the next 1–3 years.

Writing is your craft, but publishing is a business. You don't have to figure out the financial roadmap alone.

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Financial Strategy Built for the Unique Author Lifecycle

Standard business consultants don't understand the nuance of frontlist vs. backlist revenue, KDP Select read-through rates, Kickstarter fulfillment margins, or traditional advance structures.

I combine industry knowledge with solid financial strategy to create custom business plans and financial projections tailored to your publishing goals—whether you’re launching your first series or scaling a multi-six-figure catalog.

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Strategic Support Tailored to Your Author Goals

1. Author Financial Roadmaps & Growth Plans

  • Multi-year revenue modeling based on your release schedule and backlist trajectory.

  • Full-time transition planning for authors preparing to leave their day jobs safely.

  • Structuring your author business (imprint management, entity planning, and cash reserves).

2. Launch & Project Budgeting

  • Profitability modeling for individual book launches, series, and Kickstarter projects.

  • ROI analysis for high-investment formats like audiobooks, special editions, and hardcovers.

  • Ad budget planning to balance spend against read-through revenue.

3. Cash Flow & Profit Management

  • Implementing Profit First strategies designed specifically for author royalty cycles.

  • Setting target profit margins for direct sales stores (Shopify, WooCommerce, Kickstarter).

  • Creating predictable "author salaries" from erratic royalty streams.

4. Strategic Quarterly Reviews

  • One-on-one quarterly sessions to review financial performance against goals.

  • Pivot strategies for underperforming launches or unexpected publishing shifts.

 

Why Work With Me?

  • Author-Specific Expertise: I understand catalog valuations, production costs, and reader acquisition costs.

  • Data-Driven Confidence: Make big investments—like audiobooks or translated editions—based on numbers, not guesswork.

  • Stress-Free Growth: Build a financial cushion so low royalty months don't derail your business or your writing flow.

  • A Dedicated Thought Partner: Get clear, executive-level financial guidance from someone who understands the book industry.

 

How It Works (My Process)

  1. Step 1: Strategic Discovery Call

    I audit your current catalog performance, upcoming release calendar, and long-term business goals.

  2. Step 2: Blueprint & Modeling Creation

    I build your customized business plan, budget templates, cash-flow projections, and launch models.

  3. Step 3: Roadmap Delivery & Implementation

    I present your strategy in a deep-dive call, walk you through the numbers, and outline clear action steps.

  4. Step 4: Ongoing Strategy & Accountability

    (Optional) Join my quarterly review program to track progress, update projections, and pivot as your business grows.

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Ready to build a publishing business that lasts?

Stop guessing with your numbers. Let’s map out a strategy that supports your writing career for the long haul.

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