Investing Made Easy for Authors
How to turn your royalty checks into long-term wealth—even if numbers make you sweat.
Let’s be real for a second: as an author, your financial life looks very different from a 9-to-5 worker's. You don’t get a steady, predictable bi-weekly paycheck, and you definitely don’t have a corporate HR department auto-depositing money into a retirement account for you.
When your income fluctuates between "I can buy a small island" during a launch month and "Can I open this can of beans?" during a writing drought, the idea of traditional investing can feel completely terrifying.
But as an Author-CEO, investing isn't a luxury reserved for Wall Street suits. It is your ultimate ticket to creative freedom. When you invest, you are essentially buying back your future writing time. Let’s break down the big-picture concepts of how investing actually works for creators in the US and Canada—completely free of boring financial jargon.
Step 1: The "Financial Plot Twist" Safety Net
Before you put a single dollar into the stock market, you need a protective barrier. Because author life is a total royalty rollercoaster, your safety net needs to be a bit beefier than a standard employee's.
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The Goal: Save 3 to 6 months of your absolute bare-minimum living expenses.
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The Parking Spot: Put this cash into a High-Yield Savings Account (HYSA). This isn't a complex investment; it's a regular savings account that pays a much higher interest rate than traditional big banks. Your emergency money sits here safely, growing quietly, completely insulated from market drops, waiting to buffer a slow release year.
Step 2: Understand the Engine (Compound Interest)
The biggest mistake people make is thinking they need to be rich to start investing. Investing is actually just a game of time and patience, powered by a magical engine called compound interest.
Imagine writing a book. On day one, you write a page. On day two, you write another page, but you also edit the first page to make it better. Over time, your words build on top of your old words until you have an entire series generating royalties.
Investing works exactly the same way. When your invested money makes a profit, that profit is automatically reinvested to make its own profit. It creates a snowball effect. A few hundred dollars invested from a book launch today can balloon into a massive financial cushion decades from now because your money is constantly multiplying itself.
Step 3: Pick the Brainless Vehicle (Index Funds)
You do not need to sit around watching stock tickers, reading financial news, or trying to guess which new tech company is going to boom next. You have books to write!
The most successful investors use a strategy called Index Fund Investing.
Instead of buying a single stock (which is like putting all your money on one single horse), an Index Fund is like a pre-made basket that holds tiny pieces of hundreds of the biggest, most stable companies in the world (like Apple, Microsoft, Disney, and Amazon).
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Why it works: If one company in the basket has a terrible year and goes under, the other hundreds of companies balance it out. Over long periods of history, the global stock market has always gone up. By buying the whole basket, you automatically win as the economy grows. It is the ultimate "set it and forget it" strategy.
Step 4: Automate the Royalty Roll
The absolute hardest part of investing as a creator is staying consistent. When a big royalty check drops, it’s easy to feel rich and spend it all on new covers or character art. When a small check drops, it’s easy to freeze up and hoard your cash.
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The Strategy: Take yourself out of the equation. Set up an automatic transfer with your bank. Even if it is just $50 a month to start, automate it so it moves from your business account into your investment account the day after your major distribution platforms (like Amazon or Draft2Digital) pay out. If you never see that money sitting in your checking account, you won't miss it!
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Jo and Jodi's Advice
Think of investing exactly like building a massive backlist. You don't sit down and write a twenty-book fantasy series in one afternoon. You write it word by word, scene by scene, over years.
Investing is the exact same thing. You don't need a massive, intimidating lump sum to begin. By putting away small, consistent percentages of your book royalties into simple index funds today, you are letting time do the heavy lifting for you. Years from now, your future self will be able to write whatever they want, whenever they want, entirely funded by the creative empire you started building today.
Let's get those royalties working for you!

Need a Little Extra Plot Support?
While our community and resources are built to give you the tools to succeed on your own, we know that sometimes your business finances require a custom approach. If you’re feeling stuck, facing a complex situation, or simply want expert eyes on your business, we’re here for you. You can book us directly for tailored, one-on-one support. Don't let financial stress stall your creativity—let’s get your books balanced together.
Done-for-You Bookkeeping: Let us handle the spreadsheets and tracking so you can stay focused on writing your next bestseller.
Sit down with us to map out a sustainable, long-term financial strategy for your entire creative career.
Get personalized advice on how to structure your income, manage your royalties, and plan for tax season.

