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 Mindset & Legal Foundations

HEY THERE! We’re Jo and Jodi, the founders of Ink & Assets—a space created specifically to help authors navigate the financial side of the publishing world. As book-industry veterans, we’ve watched too many brilliant writers master the art of storytelling, only to feel completely lost when...

This is the master checklist to keep you on track in building your financial plan

To figure out what financial systems you actually need, you first have to look at where you currently stand in your career. Every stage of publishing comes with its own unique money puzzles.

QUIZ- Where are you in your author journey?

Before you start, you should look at where you want to be...

You know where you are on your author journey - So what now?

Shifting from a hobbyist mindset to a true Author-CEO is rarely a battle of talent or time—it is almost always a battle of permission. For years, writers are told that art and commerce shouldn’t mix. But if your goal is to make a predictable, sustainable living from your words, treating your writing purely...

Choosing Your Business Structure: A plain-English breakdown of Sole Proprietorship vs. LLC vs. S-Corp for writers

Debt

Nobody likes talking about debt, but until we can get that under control, we can't start our journey of building financial freedom. Here we discuss types of debt and what to do about it

The Debt Snowball Method

The Debt Avalanche Method

How to create a financial buffer

Cash Flow & Profit Margins

For indie authors transitioning from a hobby to a legitimate business, the biggest shock isn't marketing or formatting—it's cash flow. When you sell a book today, that money does not hit your bank account this week, or even this month. Instead...

A massive mistake indie authors make is celebrating their first royalty deposit as pure profit. Spoiler - it's not. If you are not tracking your ROI (Return on Investment) you'll not know how much your books are really making

A look at typical author costs

Increasing Revenue

ADS

TAX

PROTECTION

INVESTING AND REINVESTING

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